VistaShares

This address is how we stay in touch with the professionals who follow our work.

VistaShares delivers innovative Liquid Alternative investment solutions for today's investors. VistaShares ETFs are actively managed by industry and investment experts, offering a number of distinct strategies. Supercycle® Growth Equity ETFs seek exposure to technology-driven economic Supercycles® that the adviser believes may offer long-term growth potential. Target 15® option-income ETFs seek to generate monthly income while complementing a core equity portfolio. Income is not guaranteed and will vary, and the Target 15® name refers to the strategy's objective rather than a guaranteed or promised return. Investing involves risk, including possible loss of principal. There is no guarantee that any investment objective will be achieved, and past performance does not guarantee future results.

Before you ask

Is this advice?

No. Nothing from this address is a recommendation to buy or sell anything, and nothing on this page is an offer. It is written for people who evaluate strategies for a living and it assumes they will do their own work.

Why did this arrive?

Because your firm evaluates strategies of the kind these notes are about. If that is wrong, saying so once is enough and the address at the top of this page is the fastest way to say it.

What sources are used?

Published fee schedules, distribution notices, fund reports and market data. Where something is an estimate it says so, and where a figure has a date attached the date travels with it.

How do I stop these?

Reply and say stop, or write to the address on this page. It covers every address at your firm we hold and it does not expire.

Who reads the reply?

A person at the firm, not an automated queue. A reply asking to stop is acted on either way, and a reply asking a question gets an answer written by somebody who can be held to it rather than a link to a brochure.

About this domain

vsharesletter.com belongs to VistaShares. We send email from it, and everything we publish sits on our main website at vistashares.com instead.

If a message from vsharesletter.com reached you and you want to confirm it came from us, write to info@vistashares.com or call (844) 875-2288.

What we write about here

Mail from this address is about tax character, which is the part of a distribution most likely to be described loosely. What is paid out can be income, it can be gains realised inside the portfolio, and it can be a return of the capital that was put in, and those three have entirely different consequences for the person receiving them even when the number on the statement is identical.

The character is not a matter of opinion and it is not the custodian's to report. It is determined afterwards, it is published on its own schedule, and reading a distribution rate without it is reading half of a sentence and stopping at a comfortable place.

A rate quoted with no character attached is a number that has been allowed to flatter itself.

It is not usually anybody's intention. It is what happens when the easy number is available immediately and the honest one arrives weeks later, which is a general problem and not only this one.

The remedy is to quote the rate and the character together or to wait until both exist. A number published on its own gets repeated on its own, and by the time the second half arrives the first half has already been read, remembered and acted on.